Despite of many articles on SEO for Blogs, I am writing this one because most of them need professional SEO techniques and good amount of time. Here I will be sharing few simple tips which can increase your Blog Post’s Search Engine Visibility and can be implemented while writing posts.
Keywords are an important aspect for Search Engine Optimization, keywords are what we input when we search on web, picking up the correct keywords thus helps a lot in increasing your Blog Post’s Search Engine Rankings.
When you are starting with your post, it is recommended to include keywords relevant to your post and which are more popular. You can use Google trends for checking popularity of the keywords, and then include the most popular and relevant keywords into your post. Inserting more popular keywords basically means that they are searched more, and hence chances of you getting Search Engine traffic also increases.
Make sure all the keywords are relevant to your article and it is recommended to have one keyword per line, too much of keyword density or too similar keywords will only help you score negatively. It is also highly recommended to insert the keywords in the post title and subtitles(Between header tags) and you should time to time bold, italicize and underline keywords in between the paragraphs to emphasize them when Search Engine bots crawls your article.
Linking is also a very important aspect of Search Engine Optimization for Blogs, there are many long link building techniques and methods which give good results.
Interlinking for your Blog posts means that linking keywords or words of your article to other posts of your Blog. Below are two more good ways of interlinking.
Recent Posts Or Further Reading
You can also include a “Recent Posts” Or “Further Reading” section in footer of your post which will simply display related posts to your current post, this will alsoincrease usefulness of your article, like if your reader wants to learn more about that particular topic he/she can simply browse those links. If you are onWordPress, you can use WordPress Related Posts Plugin for inserting automated Related Posts rather than doing it manually.
Its also advisable to have breadcrumbs in header of your posts or pages, breadcrumbs are navigational links which tells the location of your article,
like “Category>> Subcategory>> Article“,
Example: “Blogging Tips>> Making Money>> Choosing Advertising Platforms”. If you are on WordPress you can use Breadcrumb NavXT, it is a great plugins and produces breadcrumbs very efficiently.
I hope these few points helps you with Search Engine ranking for your articles.